Make it Brief
Sticky Slides illustrates this point. It is a lot like an elevator pitch. You only have a short amount of time to tell a person about yourself or what you do.
In this video, a charity has 1:35 to tell an audience about itself and they do that in video form.
Sticky Slides says about the video:
In this 1:35 the video manages to explain a completely revolutionary concept to charity. It is not about giving food, it is not about giving the tools to grow food, but it is all about investing in profitable businesses that produce goods/services, create wealth and can grow by themselves.
The video does not need long speaker introductions, does not use spectacular motion graphics, does not rely on “look how miserable these people are” images. Just a number of upbeat people talking straight in the camera at you. It is hard to do this in 1:35 on stage with PowerPoint slides.
Remember that you have to walk a fine line between breezing through a topic in your speech and talking too long about it. It is a good thing to remember whether you have slides or not.
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