Word of day: stick-together-itive-ness
The parts of a speech should be so interrelated that every part leads up to all that follows.
Likewise every part develops naturally from all that goes before, as well as what immediately precedes. There must be a continuity running straight through the material from start to finish.
Parts should be placed where they fit best. Each portion should be so placed–at least, in thought–that all before leads naturally and consistently up to it, and it carries on the thread to whatever follows. This prevents rude breaks in the development of thought.
Skillfully done, it aids the hearer to remember, because so easily did the thought in the speech move from one point to another, that she can carry the line of its progression with him long after. So the attainment of coherence in a speech contributes directly to that desired end–a deep impression.
Incoherent speeches are so mainly because of absence of plan, whether
they be short or long, conversational or formal.
Bottom line: Make sure a speech has cohesion.
(Words by Clarence Stratton and edited by LearningPublicSpeaking.com)
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